The key to your own home
Clientis Bank Toggenburg
Initial situation
Clientis Bank Toggenburg came to us with the vision of bringing the topic of mortgages closer to the people in their catchment area. With the "The key to your home" campaign, we developed and implemented a mailing combined with a competition for all households from Wil to Wattwil. With a landing page specifically for this campaign, interested parties were able to take part in the competition and also delve deeper into the topic of mortgages.
In this campaign, we had the opportunity to work with the client on every step from the idea to the concept to the final implementation. An exciting and, as the evaluations after the campaign showed, very successful path.
We would like to thank the Clientis team for their great cooperation and trust!
Customer
Harfengrund 2
9533 Kirchberg
Result
We took care of various aspects of the campaign. After deciding together with the customer to send a unique key with a corresponding pendant as a mailing to all households in the catchment area, we set about implementing the mailing with the help of one of our partners. We then had to organize the mailing and create the landing page for the associated competition. To generate additional attention for the campaign, we placed posters and advertisements and set up GoogleAdWord. We also created video spots for playout on buses and for advertising on an LED mega screen.
