ATRIUM - Meet, experience, grow
Raiffeisenbank Oberes Rheintal
Initial situation
An angular room, surrounded by meeting rooms, some glass panes facing outwards, in the middle of Altstätten. This is exactly where Raiffeisen Bank wanted to create a space where people could meet, organize events and hold meetings - both internally and externally. Bureau54 more or less had carte blanche, from the name to the signage.
Customer
Churerstrasse 1
9450 Altstätten SG
Switzerland
Result
The shape of the building, as well as the sense and purpose of the location, led us to the timeless and fitting name Atrium; a room with several sides to the outside, with surrounding rooms (according to Wiki). The architecture of the building was also implemented as a figurative mark, in the logo as well as in the lettering on the windows, etc. That red was used, well, that's clear. In order to be able to explain what the space is all about, keywords were also used as an addition.
Insights
"The Raiffeisen ATRIUM serves the population as a meeting place, event venue and space for ideas and urban work. The new event space was opened in September 2022. Raiffeisenbank Oberes Rheintal is thus breaking new ground. As a place of exchange, the ATRIUM offers a platform for Raiffeisenbank Oberes Rheintal customer events and a rental opportunity for local companies, associations and groups. Visions, concepts and ideas can be discussed here," says Raiffeisen Bank on its homepage.
